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Published | 1/03/2017 |
Edition Info | 5th Edition |
ISBN13 | 9781292162492 |
Published In | United Kingdom |
Imprint | Pearson Education |
Publisher | Pearson Education |
Pages | 520 |
Size (mm) | h254 x w191 x d |
Blurb |
Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy. |
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