Thinking, Fast and Slow

Thinking, Fast and Slow
Daniel Kahneman
RRP:
NZ$ 31.00
 
NZ$ 25.00
416907
PSYC346
University of Canterbury
9780141033570
1
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Published 24/05/2012
Edition Info  
ISBN13 9780141033570
Published In United Kingdom
Imprint Penguin Books
Publisher Penguin Books
Pages 512
Size (mm) h198 x w129 x d
Blurb Daniel Kahneman, recipient of the Nobel Prize in Economic Sciences for his seminal work in psychology challenging the rational model of judgment and decision making, is one of the world's most important thinkers. His ideas have had a profound impact on many fields - including business, medicine, and politics - but until now, he has never brought together his many years of research in one book. In "Thinking, Fast and Slow", Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think and make choices. One system is fast, intuitive, and emotional; the other is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities - and also the faults and biases - of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behaviour.



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