Event Management: For Tourism, Cultural, Business and Sporting Events (5th Edition)

Event Management: For Tourism, Cultural, Business and Sporting Events (5th Edition)
Lynn van der Wagen, Lauren White
 
NZ$ 114.95
910294
RECN213
Lincoln University
9780170394451
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Published 16/02/2018
Edition Info 5th Edition
ISBN13 9780170394451
Published In Australia
Imprint Cengage Learning Australia
Publisher Cengage Learning Australia
Pages
Size (mm) h x w x d
Blurb

Events Management: For Tourism, Cultural, Business, and Sporting Events, 5e is a comprehensive learning resource for  students of the Diploma of Event Management and undergraduate students in Event Management.  This edition adopts a scaffolded learning pedagogy, helping students move through the material logically and efficiently while building on their understanding of tourism, cultural, business and sporting events. Case studies highlighting local and global events add context and introduce students to best practices of managing events of various scales and geographical contexts.




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