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Published | 16/02/2018 |
Edition Info | 5th Edition |
ISBN13 | 9780170394451 |
Published In | Australia |
Imprint | Cengage Learning Australia |
Publisher | Cengage Learning Australia |
Pages | |
Size (mm) | h x w x d |
Blurb |
Events Management: For Tourism, Cultural, Business, and Sporting Events, 5e is a comprehensive learning resource for students of the Diploma of Event Management and undergraduate students in Event Management. This edition adopts a scaffolded learning pedagogy, helping students move through the material logically and efficiently while building on their understanding of tourism, cultural, business and sporting events. Case studies highlighting local and global events add context and introduce students to best practices of managing events of various scales and geographical contexts. |
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