Strategic Management (6th Edition)

Strategic Management (6th Edition)
Graham Hubbard, John Rice, Peter Galvin
RRP:
NZ$ 149.99
Price:
NZ$ 139.99
260666
MBAD605
Canterbury
9781488617348
Currently out of stock
Stock is via supplier to order eta 5-19 days
Option:
Qty:
 
 
Published 12/10/2018
Edition Info 6th Edition - 9781488617348
Published In New Zealand
Publisher Pearson Education Australia
Pages 600
Blurb

The only truly and specifically Australasian text on strategic management, written for all businesses – from start-ups to multinationals.

Assuming an international perspective but written for an Australian and New Zealand audience, the text highlights how all organisations are affected by international issues, whether through suppliers, operations, competitors or customers. To provide a clear and practical application of theory, ten new case studies have been included in this edition to respond to the demand for them at this level of study in this discipline.

Additionally, the text allows a more theoretical perspective to be taken than is normally possible in strategy texts. This suits undergraduate courses where students have little practical experience and where conceptual principles are being developed. However, postgraduate students seeking a more conceptual understanding also find this emphasis valuable.

Notify me by email when this product is back in stock. 

Details of the product above will be automatically included with your enquiry.




Merchant: AllTextBooks.NZ
Address: Unit 11 / 1 Stark Drive, Harvard Hub, Wigram, Christchurch 8042, New Zealand
Postal: PO Box 37319, Halswell, Christchurch, 8245, Canterbury, New Zealand
Phone: 03 3225 400
Legal Notices
Tax Code: 99-521-499
Returns Policy
X